GENENCARE® OSMS BA
GENENCARE® OSMS BA is an osmolyte which enables moisturization and protection while providing sensorial advantage in personal care formulations. GENENCARE® OSMS BA is a natural product made from betaine anhydrous – found in sugar beets and separated as a co-product of sugar beet molasses.
Contributing to Moisturization and Protection in Skin Care
When skin is stressed by external aggressions (UV radiation, heat or cold environments), the water balance of skin cells is disturbed. GENENCARE® OSMS BA naturally occurs in the skin as a component of the Natural Moisturizing Factor (NMF). It contributes to skin protection not only by protecting cells from dehydration, but also by preventing skin proteins from denaturation. Osmolytes’ strong water binding properties makes GENENCARE® OSMS BA an excellent moisturizer, which has been proven by many in-vitro and clinical tests.
See the study results
Protection and care for healthier-looking hair
GENENCARE® OSMS BA is a small, natural ingredient ideally suited for aqueous delivery to the hair. A naturally occurring component, GENENCARE® OSMS BA can be involved in the natural protection mechanism of the fibre and can be increased throughout the fibre. When included in hair care formulations, GENENCARE® OSMS BA offers multiple benefits:
- Hair strength
- Hair conditioning
- Frizz control
- Scalp protection
GENENCARE® OSMS CC
In the form of a micronized powder, GENENCARE® OSMS CC is specially formulated for color cosmetics and other anhydrous formulations:
- Color Cosmetics: loose or pressed powders (foundation, eyes, cheeks), lip sticks/balms/gloss, waterproof mascaras, silicone-based make-up primers etc.
- Skin care: massage balms/butters, scrubs, deodorant sticks, jellified oils, body powders, solid fragrances, sticks (others) etc.
- Hair care: dry shampoo (aerosol or solid), powders etc.
GENENCARE® OSMS CC is a Cosmos approved ingredientLearn more
Our commitment to sustainability
At DuPont, we strive to bring you the essential innovations to thrive in your everyday life. We are inspired by nature to serve and protect both people and the environment.
Learn more about how we are using biobased ingredients and how we are applying our science to protect and safeguard our planet.
Do Good, Look Great: The Case for Side Stream Ingredients
Today’s consumer understands the need for sustainability. They “get” it. And, increasingly, they demand it. But they also expect ethically produced goods to perform equally to, if not better than, their conventionally produced counterparts.
GENENCARE® OSMS is 100% naturally-sourced, derived from non-GMO sugar beet. As such, GENENCARE® OSMS BA carries Ecocert, Cosmos and Natrue certifications, is KOSHER certified under the Circle-U, and is certified Halal.
GENENCARE® OSMS CC is Cosmos approved.
Distributors and other partners can find more GENENCARE® certifications on ULProspector.com.
Product information, formulations & other requests
Visit ULProspector.com for additional information on GENENCARE® OSMS BA and GENENCARE® OSMS CC, including product data, study results, formulations and sample requests.go to ulprospector.com
WHITEPAPER: Unlock the Power of Nature with GENENCARE® OSMS
This article describes how osmolytes such as betaine and inositol contribute to skin protection, not only by protecting cells from dehydration, but also by preventing skin proteins from denaturation. Various in-vitro as well as in-vivo studies are presented, demonstrating the importance of osmolytes in personal care applications.Download Whitepaper